Alexander Wang ignited H&M consumers with an Instagram video during Coachella’s opening weekend. In an elaborate post with plenty of bells and whistles, the high-end brand announced their collaboration with the chain clothing store. This marks the first American designer to partner with the budget-friendly store. There’s not much chatter (yet) as to what exclusive items will be housed in their 250 stores, but the designer is ecstatic about his new venture.
“I am honored to be a part of H&M’s designer collaborations. The work with their team is an exciting, fun process. They are very open to push boundaries and to set a platform for creativity. This will be a great way for a wider audience to experience elements of the Alexander Wang brand and lifestyle.” Alexander said in a press release.
The unisex line will be available November 6. Vixens, are you ready for Wang x H&M?
Flip the page to check out his announcement.