“I found it interesting that Tyler did that with Temptation, hiring Kim Kardashian because she has 16 million Twitter followers, which would seem like a brilliant marketing plan [...] He has one of the biggest Twitter personalities out there in his movies, and he had one of the worst box office weekends [...] It’s not a failure, but it did worse than his movies usually do just based on him [...] I thought that was an interesting finding. Your experiment didn’t work. [...] People want to see good stories. It’s not necessarily that they want to see Kim Kardashian in a movie. They want to see her in a bikini. They want to see her with Kanye [West]. They want to see her on her show talking about her life with her sisters, but that doesn’t mean that they want to see her in a movie [...] The fact that people want to see their lives and the volatility of that….I don’t think that it translates at all.”
Vixens, do you agree with Essence’s views?
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