From Clutch–As fun as the idea of purchasing new makeup is, if you don’t go about it with a game plan the excitement you have about that new gloss or highlighter can quickly fizzle and end with you walking out of the store empty handed. Don’t let the intimidation of too many products and pushy makeup artists deter you. Knowing these five simple things before you even enter the store will help make sure you get exactly what you came for.
1. What you’re looking for: It sounds obvious but if you walk into a store like Sephora or a makeup counter all willy nilly you’ll get eaten alive. You don’t have to know every single thing you might buy but have a general idea of what you want. Are you due for a new concealer, do you just want to try a different type of eyeliner, or are you giving your makeup bag a complete overhaul? Be prepared with that answer because the makeup artist will ask.
2. What kind of coverage you want: If you’re at the counter for a new foundation, the artist is going to want to want to narrow the options she offers by knowing how much coverage you want. Sheer means you’re not looking to be too made up and you have skin that doesn’t require a lot of smoothing out. On the other hand if there are blemishes or discoloration you want to mask, full coverage foundations are the route to go and the artist can show you the best ones.
3. What kind of skin you have: Basically is your skin normal, dry, oily, or a combination of the two? This will help the makeup artist determine whether you should have a liquid- or powder-based foundation and whether you need any specific type of primer to help your makeup last longer like a hydrating base or something with shine control.
(Continue reading at Clutch…)